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Share-Worthy Content

Nothing feels quite as flattering as seeing your content being shared, especially when the one doing the sharing is a complete stranger in every sense of the word. When you find your blog post being plus’ed, liked, linkedin’ed (sure it’s a word...

Media Has Always Been Social

You mostly agreed with me that media is indeed a language. Although the ‘social’ has been appended onto it of late, it’s clear that for media to communicate (ahem, which, I presume, is the point), it must inherently be social. Here is a fabulous...

I Speak Media

I was in the car, driving my son and his friend, to their bi-weekly football training sessions. As is usually the case, they were chatting amongst themselves.  Something about another kid losing his bus pass.  Miss Somebody (can’t recall who) being the kindest...

3 Content Marketing Gems

Together with relationship marketing, content marketing is the way  to establish your brand, your voice, and, alongside that, the particular way in which you contribute value, ie, your products. Content marketing fits right into the Connect part of the Moonpreneur...